Wednesday, October 30, 2024
8:00-9:00 a.m
70-J. Repositioning the Single-Site Life Plan Community
Can single-site life plan communities thrive in the future, given the increasing complexity of senior living, continued workforce challenges, and the investments required to respond to changing consumer preferences? The answer is a resounding “yes,” according to leaders of Canterbury Court, a 60-year-old single-site community in Atlanta, GA. This session will examine how Canterbury Court has thrived since it updated its strategic plan and launched a 2016 expansion and repositioning project that added new wellness, healthcare, and memory care services to the campus and made targeted investments in facilities, technology, and human resources. You’ll be impressed by this story of a single-site organization that responded to changing consumer preferences and exceeded resident expectations.
- Debi McNeil, CEO/President, Canterbury Court
- Matt Kurumada, CFO, Canterbury Court
- Brad Straub, Executive Vice President, Greystone