The Trump White House on January 15, 2026 released a one-page plan demanding action by Congress on lowering drug prices, lowering insurance premiums, holding big insurance companies accountable, and maximizing price transparency.

In a video announcing the new plan, President Trump highlights the proposal to transition government subsidies from insurance companies to health savings accounts allowing individuals to use those funds to select their insurance.

“The Great Healthcare Plan will require health insurance companies to publish the percentage of insurance claims they reject and average wait times for routine care on their websites,” a Fact Sheet about the plan states.

Additional proposals focus on healthcare pricing transparency, and changes to drug pricing through most favored nation contracting agreements and the movement of some current prescription therapies to over-the counter availability.

The plan purports to save individuals dollars in healthcare spending by increasing competition and driving responsibility to price compare onto the consumer via increased availability of cost and pricing information.

LeadingAge looks forward to understanding and assessing specific proposals to carry out the plan’s components as they become available.