Greystone

LeadingAge Gold Partner

For decades, Greystone has been a trusted adviser in senior living, serving 500+ organizations in strategic and project planning, business enhancement and repositioning, financial advisory, development, marketing, and management.

Single-site Case Study

While many question whether single-sites can thrive in an increasingly complex environment, Greystone and Canterbury Court (Atlanta, GA) collaborated on a strategic plan to remain market-relevant amidst changing consumer preferences.

Is Aging-in-Place the Future of Senior Living?

Older adults today want to live where and how they want, with services brought to their door. This trend is both a challenge and opportunity for providers across the continuum of care. How do we embrace aging-in-place models while still providing excellent services and superior standard of care? Greystone Communities explores key considerations.

Are Cottages the Top-Selling Product in Senior Housing?

Whether they’re known as cottages, garden homes, villas, or carriage homes, the cottage model for independent living is making a return in senior living. As boomers have entered the market and the post-pandemic malaise subsided, seniors are seeking more. What drives prospective residents to choose this model?

How Culture Impacts Your Workforce Challenges

It’s no secret that recruiting and retention are a main pain point for many providers. Coupled with a high inflationary environment, everyone is feeling the pressure to raise wages that not only track with the rising cost of living, but that are also competitive with other industries.