Mission, Vision, Values

LeadingAge represents more than 5,000 nonprofit aging services providers and other mission-minded organizations that touch millions of lives every day. Alongside our members and 38 state partners, we use applied research, advocacy, education, and community-building to make America a better place to grow old. 


Mission: The trusted voice for aging.

Vision: An America Freed From Ageism.


  • Courage - We take risks to overcome fear and obstacles. We have the freedom to be creative and to break new ground. We do what is right and take action with a plan.

  • Community - We believe that we are stronger together and that community is built when diverse thought leads to common action. We value the power of relationships.

  • Catalyst - We serve as a community partner and connector to solve problems and create new opportunities to better serve an aging America.

  • Stewardship - We are responsible guardians for our field. We are committed to upholding members' work and resources. We hold ourselves accountable for our mission, vision, and values. 

Diversity, Equity, and Inclusion Commitment:  LeadingAge recognizes the intersectionality of ageism, racism and other forms of discrimination. We are committed to being a just, inclusive, antiracist and equitable community that values and honors the unique qualities, wisdom and lived experience of all people. We are steadfast in our commitment and will invest in opportunities to foster a diverse, equitable and inclusive community, where all are able to meaningfully contribute and thrive.